Adobe Frame.io / Stills Campaign

As a Creative Line Producer for Adobe Frame.io, I was responsible for leading the pre-production of a multi-day stills campaign featuring a dozen casted talent in Los Angeles.

My goal was to ensure the successful capture of an extensive shot list, showcasing the unique capabilities of Frame.io's innovative video editing platform. To achieve this, I oversaw the full pre-production, including full set design builds, diverse casting, as well as coordinating client reviews and feedback. The shoot required careful coordination and planning to ensure everything ran smoothly, from scouting locations and securing permits to hiring the right crew and managing the multi-day schedule. Despite the challenges, I was able to deliver a successful campaign that exceeded our client's expectations and generated positive buzz in the industry.